West Midlands Business Festival

Winning your first customers is one of the most challenging - and exciting - milestones for any tech start-up.

This half-day workshop is designed to give you practical strategies, proven tactics and a clear action plan you can start using straight away.

Through hands-on guidance and real-world examples, you’ll learn how to move from early conversations to paying customers with confidence.

What you’ll learn:

• How to identify and understand your ideal early adopters.
• Low-cost, high-impact channels for reaching your first 10–50 customers.
• How to craft messaging and outreach that gets a response.
• Turning conversations into paying customers.
• Building a simple, practical action plan you can implement immediately.

Who should attend?

This workshop is ideal for early-stage tech founders who are pre-revenue or already working with a small number of early users and want to grow their customer base with clarity and confidence.

Book your place now

Location

Eleven Brindleyplace Business Centre, 2nd Floor, Eleven Brindleyplace, 2 Brunswick Square, Birmingham, West Midlands, B1 2LP